Currently viewing the tag: "Marketing & Communications"

What Is Hadoop? Video Series

On February 17, 2014 By

I produced this one-hour video series as an introduction to Hadoop for my employer MapR Technologies. Despite the low production budget, two of my modules hit Page 1 of YouTube search hits for keyword “MapReduce” (out of 123,000 possible results!). Across all modules, we’re well above 50,000 views and growing.

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When Integrated Investments International, a client I have consulted with for two years, needed a website for their new debt-finance operation, they called me up. The new website was forĀ In3 Finance, and it needed a combination of the pin-striped professionalism expected of a financial institution and the inspirational flair [...]

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As part of the “TED family,” the TEDx Santa Cruz team was granted a free license to live-stream one day of the live TED 2011 conference for a public audience. License is one thing, but the ability to stage a large, public screening event with 3 weeks notice is a whole other ball of wax.

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It can be tough evolving from a one-man shop to a well-established small business. My client Hunter Finnell Media has a full-service video production company in just such a situation. The company offers commercial audio and video production for individuals, businesses and organizations on California’s Central Coast, and demand for their services is growing like mad. I am a marketing and communications consultant for the company, having fun exploring how to brand the company, showcase its service on the web, and connect with clients through the web, social media, and TV.

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Inner Light Ministries was founded in 1997 as as part of the global New Thought spiritual movement, but today finds itself in a different world, with respect to media and connection with a broader audience. While this organization’s thinking and activism has always been cutting edge, its use of technology has typically [...]

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